Project Scope
Industry
Cybersecurity, AI, SaaS
Collateral Includes
Brand & Identity (Mascot), Illustration
About Judy Security
Judy Security is an AI-driven, enterprise-grade platform that’s affordable, intuitive, and specially designed to align with MSP business models and the unique needs of the SMB market. Judy, the mascot, was almost instantly very popular, and we were featuring her on every kind of collateral we could. Eventually, Judy became so central to the Aadya brand that they renamed themselves to ‘Judy Security’.
Judy, from Judy Security
When I started on this Judy “mascot” project, there were many, many constraints to keep in mind: We had less than two weeks to develop a mascot for Judy Security (Formerly Aadya security), we had many features and details we had to keep in mind, and we needed to make sure her design was scalable. This character was designed and developed in about a week, with another week to fine tune details and get initial collateral out. She was a big hit with the Aadya team, and so I designed three more poses for Judy, and developed a design bible for us to quickly and efficiently make more Judy poses.
Final Official Illustrations
